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Why invest in Ethics?

Why invest in ethics? The best of us sometimes tell white lies to our customers..the consequences can be disastrous..the choice is for us to make.

Picture6A butcher, who had had a particularly good day, proudly flipped his last chicken on a scale and weighed it.

“That will be £6.35,” he told the customer.

“That’s a good price, but it really is a little too small,” said the woman. “Don’t you have anything larger?”

Hesitating, but thinking fast, the clerk returned the chicken to the refrigerator, paused a moment, then took it out again.

“This one,” he said faintly, ” will be £6.65.”

The woman paused for a moment, then made her decision…

“I know what,” she said, “I’ll take both of them!”